California Tortilla Honors Memory of Fan with Month-Long Fundraiser for Disability Nonprofit

California Tortilla is honoring the memory of Ethan Schwartz, a longtime fan of the restaurant, with a month-long fundraiser this July. The initiative will see participating locations donating a portion of their Chips & Queso sales to Happy 2 Be Home, a nonprofit that assists families in making home improvements for children with chronic, long-term, and multiple disabilities. Ethan, who had a heart condition and used a wheelchair, shared a memorable moment with his father at a California Tortilla location, a story that inspired the fundraiser.

Keith Goldman, President & CEO of California Tortilla, expressed the company's honor in celebrating Ethan's memory and supporting the valuable work of Happy 2 Be Home. The fundraiser not only commemorates Ethan's love for the restaurant but also contributes to a cause that aligns with his life's challenges, providing accessible living environments for children facing similar difficulties. This initiative demonstrates how businesses can leverage their platforms to support meaningful community causes while honoring individual stories that resonate with their customer base.

Happy 2 Be Home focuses on funding essential home modifications, such as wheelchair lifts and remodeled bedrooms, to ensure children with disabilities can live comfortably and safely. The organization's work addresses critical needs that often fall outside traditional medical coverage, creating environments where children with disabilities can thrive. The partnership between California Tortilla and Happy 2 Be Home highlights the impact of community support in making a difference in the lives of families dealing with disabilities, showing how corporate-community collaborations can create tangible benefits for vulnerable populations.

This fundraiser represents more than just a charitable donation; it creates a model for how restaurants and businesses can engage with their communities in meaningful ways. By tying the fundraiser to a specific menu item that was likely enjoyed by Ethan, California Tortilla creates an emotional connection between customers and the cause. For more information about Happy 2 Be Home and their mission, visit https://www.happy2behome.org. The organization's work exemplifies how targeted assistance for home modifications can significantly improve quality of life for children with disabilities and their families, addressing practical needs that enable greater independence and comfort.

The California Tortilla initiative serves as an example of corporate social responsibility that goes beyond simple philanthropy by creating a personal connection between the business, its customers, and the cause being supported. This approach potentially increases engagement and donations while raising awareness about the challenges faced by families with children who have disabilities. The fundraiser's structure, with donations tied to specific product sales, creates a sustainable model for ongoing support that benefits both the nonprofit organization and the business through positive community engagement and customer loyalty.